| marketingautomation - Noida, Uttar Pradesh - Oct 14, 2025 |
|
message marketingautomation about this ad Sinch defines B2B marketing automation platforms (B2B MAPs) as software applications that support demand generation processes at scale. B2B MAPs help marketers capture and qualify leads and accounts, orchestrate marketing-driven engagement across the full customer journey, and use analytics to optimize and measure performance. B2B MAPs enable marketers to automate a wide range of activities intended to drive new customer acquisition, retention, and growth. To support the pursuit of new commercial opportunities (from current or prospective customers marketers use B2B MAPs to generate, prioritize, and manage leads and buying teams across the revenue life cycle. Visit |